On-Screen Display

A better way to advertise

Today's advanced digital presentation methods enable bold new marketing strategies, making a major impact on how, where, when, and to whom you can communicate your marketing message. Why does this matter? Because making effective use of digital signage and web-based distribution of content is a sure way to target, engage, and capture your desired audience.

Our TVPOS AdServers©, featuring our Web-based On-Screen Display (OSD), can help you to leverage this advanced technology for the betterment of your business. We can enable you to put your message where it will be the most effective: on the television monitors you already own to showcase your products and services to your best customers: those physically present in your place of business! Think about it... who is most likely to make a purchase right now, someone already standing in your shop or restaurant, or someone tossing back a bag of chips while watching CNN on their living room couch?

Easily multiply the effectiveness of your in-house marketing

Dynamic digital signage has long proven to surpass the impact of traditional media. By utilizing our Web-based On-Screen Display, TVPOS digital signage solutions can now merge the power of live video, web-based networking, and multimedia marketing into a more efficient and effective way to communicate your message to your ideal target audience.

Television Point of Sales, Inc. is a B2B communication company offering a cost-effective dynamic digital video signage solution that can increase your sales and customer satisfaction while introducing and reinforcing your message to viewers already present in your place of business... and that's just for starters!

OSD description

When used with our advanced AdServer systems, the Web-based On-Screen Display application makes available various display zones surrounding the live video feed on your television screens. While the TVPOS AdServer performs its task of seamlessly integrating your own television ads into the regular breaks in commercial broadcasts, you can now choose to display HTML web-based source feeds in the space surrounding the video. The advertising possibilities are limited only by your imagination!

Each of these display areas can receive an independent HTML data stream which can be updated as needed to present the most timely information to your customers. For example, one zone can offer a scrolling message (a "tickertape") of text and graphics that crawls along the bottom of the screen; a second zone is a side bar that refreshes its data on a schedule for up-to-date market reports, restaurant specialties, breaking news, etc.; and a third zone is a title bar which can present banner messages such as your business name, logo, or appropriate animations. Every zone gives you yet another opportunity to make an impression on your clientele.

As you can see in the illustration below, the display screen can be filled with whatever web-based or local data you wish to display, including text of any size or color, color gradient or image backgrounds, animations, tabular data... in short, anything that you can place on a web page can now be displayed on every television in your place of business while your customers' eyes are drawn to live TV programs.

Now, isn’t this a better way to use your in-house television monitors?

See the samples below, then visit our Product Demos page

screenshot of Multistream Demo
Bank Example Entertainment Example